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SEO Tools for Small Business

Looking for some great SEO Tools for Small Business?  We had an excellent workshop on “What is SEO” a couple weeks ago with Gary from 3BugMedia.com.  We learned the differences between on-page and off-page SEO, the benfits and drawbacks of linking and how to do it properly, how to list our businesses in online directories and much much more!

We are working on planning another great workshop with Gary for September, so stay tuned.  In the meantime, below are some of the SEO Tools for Small Business that Gary referred to during the What is SEO? Workshop.

    • Google Adwords Keyword Tool –  A free tool from Google that let’s you conduct keyword research for your website.  It  will give you global and country specific search estimates as well as a list or related keywords you may not have considered before.

 

    • My IP Neighbors –  A free tool that let’s you see what other websites are sharing your IP address.  If you are paying less than $40 a month for hosting, you are most likely on a shared hosting account.  You may be sharing your IP address with a few dozen, or a few thousand other websites.  Having too many websites on a single IP address can slow down your website, open it up to hacking, and possibly get your IP address banned if another website is doing something illegal.

 

    • Pingdom Speed Test –   The load time of your website is a factor in determining  SEO rankings.  Sites hat load slowly usually result in a poor user experience and the search engines consider that a negative factor for a website.  This free tool will conduct a speed test of your website and show you which elements of your site are slowing it down.

 

    • Yahoo Smushit –  This free tool will compress your images in a lossless fashion.  Images that pass through this tool will have a reduced file size, without losing image quality.  Large image files are a major culprit when it comes to slow website loading and this tool will speed up the loading of your web images.  There is also a plugin available if you are using WordPress.

 

    • Local Citations – Local citations are important for local SEO.  This articles gives a description of what citations are and lists some of the major citation sources in North America.  *Some of the listings are not available in Canada

 

Do you have any comments or questions about SEO? Let us know by entering a comment or share them using the buttons below!

 

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